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BOOK SUMMARY :

The tipping point how little things can make a big difference is the debut book by malcolm gladwell first published by little brown in 2000 gladwell defines a tipping point as the moment of critical mass the threshold the boiling point the book seeks to explain and describe the mysterious sociological changes that mark everyday lifethe tipping point how little things can make a big difference is a standalone nonfictioneducational business book written by journalist malcolm gladwell as noted in the synopsis the tipping point is that magic moment when an idea trend or social behavior crosses a threshold tips and spreads like wildfirebuy the tipping point how little things can make a big difference on amazoncom free shipping on qualified ordersthe attainment of the tipping point that transforms a phenomenon into an influential trend usually requires the intervention of a number of influential types of people in the disease epidemic model gladwell introduced in chapter 1 he demonstrated that many outbreaks could be traced back to a small group of infectorsbuy a cheap copy of the tipping point how little things can book by malcolm gladwell the best way to understand the dramatic transformation of unknown books into bestsellers or the rise of teenage smoking or the phenomena of word of mouth or any free shipping over 10

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